
Limerent has been collaborating with government agencies, hospitals, non-profits, and community organizations for the past fifteen years. Our goal is to craft engaging messaging campaigns that effectively shift attitudes, behaviors, and perceptions regarding alcohol and other drugs.



At the center of the Limerent story is Mike Cox.
Mike became a partner at Limerent by the age of 30 and was named managing partner this year. A strategist with a sharp eye for systems and a deep commitment to public health, Mike has already made a lasting mark on the field, helping to redefine how communities approach youth mental health, alcohol and drug prevention, and cultural change.
Mike leads Limerent’s team of public health professionals, designers, artists, and advertising experts, connecting the rigor of public science with the creative force of marketing moxie. Under his leadership, the team builds campaigns that don’t just shift behavior, they shift culture.
He played a lead role in developing the Limerent Prevention Framework and Limerent Change Model, groundbreaking tools now shaping campaigns across the country. With a rare ability to translate research into real-world change, Mike’s work empowers young people, supports families, and helps communities thrive.
Limerent is built on collaboration, creativity, and deep expertise—but it’s Mike’s leadership that continues to drive the work forward.
Mike became a partner at Limerent by the age of 30 and was named managing partner this year. A strategist with a sharp eye for systems and a deep commitment to public health, Mike has already made a lasting mark on the field, helping to redefine how communities approach youth mental health, alcohol and drug prevention, and cultural change.
Mike leads Limerent’s team of public health professionals, designers, artists, and advertising experts, connecting the rigor of public science with the creative force of marketing moxie. Under his leadership, the team builds campaigns that don’t just shift behavior, they shift culture.
He played a lead role in developing the Limerent Prevention Framework and Limerent Change Model, groundbreaking tools now shaping campaigns across the country. With a rare ability to translate research into real-world change, Mike’s work empowers young people, supports families, and helps communities thrive.
Limerent is built on collaboration, creativity, and deep expertise—but it’s Mike’s leadership that continues to drive the work forward.